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Privacy Document

Bb78 Privacy Policy – How We Protect Your Data

This document clearly explains how bb78 collects, uses, stores, and protects the personal data of users registered in Brazil, in compliance with the General Data Protection Law (LGPD — Law No. 13,709/2018). By using the platform, you confirm that you have read and understood this Policy.

Last updated: January 2026 Compliance: LGPD — Law No. 13.709/2018
Encryption
256-bit SSL
Legal Basis
LGPD / 2018
Version
v2.4 — 2026
Language
Portuguese BR

How bb78 Protects Your Privacy

Six concrete commitments to the security and privacy of every user's data.

256-bit SSL Encryption on Everything

All communication between your device — mobile, tablet, or computer — and bb78's servers is protected by 256-bit SSL encryption. This is the same standard used by digital banks such as Nubank, Itaú, and Bradesco. Your registration details, payment information, and betting history are always transmitted in encrypted form.

Full LGPD Compliance

Bb78 processes all users' personal data based on the legal grounds set out in the LGPD (Law No. 13.709/2018): explicit consent, contract performance, compliance with a legal obligation, and legitimate interest. No data is collected without a clear, documented purpose. You may exercise your data subject rights at any time.

Payment Data Never Stored

Bb78 does not store complete credit or debit card details on its servers. All financial transactions — via Pix, boleto bancário, card, PicPay, or Mercado Pago — are processed directly by PCI-DSS certified payment processors. bb78 receives only confirmation tokens, never the sensitive data itself.

Your Guaranteed Rights as a Data Subject

You have real control over your data at bb78: you can access, correct, port, and request deletion of your information at any time. Our 24h support handles LGPD-related requests within 15 days, as required by law. No unnecessary red tape — a message in the chat is all it takes to get started.

Controlled and Transparent Data Sharing

Bb78 never sells user data to third parties. Sharing occurs only with essential operational partners — payment processors, certified game providers, and anti-fraud systems — always under contracts that include confidentiality and data protection clauses. Where legally required, data may be provided to competent Brazilian authorities.

Minimum Retention & On-Demand Deletion

Bb78 retains personal data only for as long as necessary for the stated purposes, or for the minimum period required by law — generally 5 years for financial records, in accordance with tax and anti-money laundering legislation. After this period, data is anonymized or deleted. Requests for early deletion are reviewed on a case-by-case basis within the limits set by the LGPD.

1 Data Controller — Who bb78 Is

For the purposes of the Lei Geral de Proteção de Dados (LGPD — Law No. 13.709/2018), the bb78 acts as the data controller for personal data collected and processed within the platform available at bb78.best and its subdomains.

Bb78 is a Sports Betting, Live Casino, poker, and blackjack platform serving exclusively the Brazilian market. All services are offered in BRL, in Brazilian Portuguese, with local payment methods including Pix, boleto bancário, credit/debit cards, PicPay, and Mercado Pago.

Data Protection Officer (DPO): bb78 has appointed a Data Protection Officer as required by the LGPD. For any questions regarding the handling of your personal data, please contact us at privacidade@bb78.best or via the 24h support available on the platform.

This Privacy Policy applies to all registered users of the bb78 platform, visitors to the site, and anyone whose data is processed by bb78 in the course of its activities. By creating an account or continuing to use the platform, you confirm that you have read and agreed to the terms described here.

2 What Data bb78 Collects

Bb78 collects personal data at different points throughout your experience on the platform. Below are the categories of data collected and the contexts in which they are collected:

Data Category Examples When It Is Collected
Identification data Full name, CPF, date of birth, email, mobile number Platform registration
Address data ZIP code, street address, city, state Registration and KYC verification
Identity documents Photo ID (RG, CNH, or passport); proof of address KYC Verification Process
Financial data Pix key, bank details, deposit and withdrawal history Financial transactions on the platform
Usage data Betting history, games accessed, access times Continued use of the platform
Technical data IP address, device type, browser, operating system Website or app access
Contact data Messages sent to support, notification preferences 24/7 support interactions

Bb78 follows the principle of data minimization: we collect only what is strictly necessary to operate the platform, meet legal obligations, and provide a safe user experience. Data that is no longer needed is deleted in accordance with the retention policy described in Section 8 of this Policy.

Sensitive data — such as health information, racial origin, political views, or religious beliefs — is never collected by bb78under any circumstances.

3 How We Use Your Data — Processing Purposes

Every piece of data collected by bb78 has a specific, documented purpose proportional to the need. The main purposes are:

  • Account creation and management: verify identity, prevent duplicate registrations, and keep user profiles up to date;
  • Financial transaction processing: process deposits via Pix, boleto bancário, credit/debit card, PicPay and Mercado Pago, as well as process withdrawals to Brazilian bank accounts linked to the account holder's CPF;
  • Identity verification (KYC): meet regulatory obligations for anti-money laundering (AML/CFT) compliance and verify the minimum age requirement of 18 years;
  • Game operations: record bets, calculate results, distribute winnings, and ensure the integrity of poker, blackjack, and live casino tables;
  • Fraud prevention and security: detect multiple accounts, bot usage, unauthorized access attempts, and other activities that violate bb78's Terms and Conditions;
  • Customer support: answer questions, resolve disputes, and improve the experience based on interaction history;
  • Marketing communications: send promotions, bonus notifications, and updates about new products — always based on your consent and with the option to opt out at any time;
  • Responsible gambling: monitor usage patterns to identify signs of problem gambling and activate available protection tools;
  • Compliance with legal obligations: comply with requests from competent Brazilian authorities, such as the Receita Federal, COAF, and Polícia Federal.

Bb78 does not use your data for purposes incompatible with those listed above without first notifying you and obtaining new consent where required.

4 Legal Basis for Processing (LGPD)

All personal data processing carried out by bb78 is grounded in at least one of the legal bases set out in the LGPD. The main legal bases used are listed below:

  • Consent (Art. 7, I): for sending marketing communications, using non-essential cookies, and collecting data for content personalization. You may withdraw this consent at any time without affecting the platform's essential services;
  • Contract performance (Art. 7, V): to process deposits, record bets, calculate winnings, and process withdrawals — all operations required to fulfill the bb78 platform usage agreement;
  • Compliance with a legal obligation (Art. 7, II): for identity verification (KYC), retention of financial records, and compliance with requests from Brazilian regulatory and judicial authorities;
  • Legitimate interest (Art. 7, IX): for fraud prevention, platform security, and monitoring of gameplay patterns related to responsible gambling, always in a proportionate manner and with respect to the data subject's rights.

Transparency in legal bases: bb78 maintains an internal record of data processing activities with the corresponding legal basis for each activity. This record is available for review by the Data Protection Officer (DPO) in the event of an audit or inspection by the National Data Protection Authority (ANPD).

5 Data Sharing with Third Parties

Bb78 does not sell, rent, or share users' personal data to third parties for commercial purposes. Sharing occurs exclusively in the situations listed below, with partners who assume contractual confidentiality and data protection obligations equivalent to bb78's standards:

  • Payment processors: to process deposits and withdrawals via Pix, boleto bancário, credit/debit card, PicPay, Mercado Pago, and TED bank transfer. Only the data strictly necessary for the transaction is shared;
  • Game providers: providers of slots, Live Casino, crash games, and other casino products integrated into the bb78 platform. Data sharing is limited to what is necessary to operate the game and record results;
  • Identity verification systems (KYC): partners specialized in document verification and anti-fraud analysis, used to confirm user identity and minimum age;
  • Technology infrastructure: hosting, CDN, and cloud computing providers that operate bb78's servers, always under contractual data protection clauses;
  • Brazilian public authorities: Receita Federal, COAF, Federal Police, Public Prosecutor's Office, or other competent authorities, where required by law or a duly substantiated court order.

Every partner that receives bb78 user data is subject to periodic audits to verify compliance with the contractual data protection obligations. If a violation is identified, the contract is suspended and affected users are notified as required by the LGPD.

6 Cookies, Tracking, and Browsing Data

Bb78 uses cookies and similar technologies to ensure the platform functions properly, improve the user experience, and — with your consent — personalize content and ads. The types of cookies used are:

  • Essential cookies: required for the platform's core functionality — authentication, game sessions, bet slip, and language preferences. These cannot be disabled without affecting platform usability;
  • Performance cookies: collect aggregated, anonymous data on how users navigate bb78 — pages visited, time on page, errors encountered. Used to improve the platform based on real usage data;
  • Functional cookies: remember user preferences such as account settings, preferred layout, and language. They improve convenience without collecting sensitive personal data;
  • Marketing cookies: used with your explicit consent to personalize communications about bonuses, Brasileirão, Libertadores, Copa do Brasil promotions, and other offers relevant to your usage profile.

You can manage your cookie preferences at any time through your browser settings or via the privacy dashboard in your bb78 account. Disabling essential cookies may affect the functionality of certain platform features.

Technical data collected automatically — IP address, device type, browser, and operating system — is used exclusively for security purposes (detection of suspicious access), technical operation, and aggregate performance analysis. It is not used to individually identify the user outside the context of the platform.

7 Data Security — Technical and Organizational Measures

Bb78 adopts a comprehensive set of technical and organizational security measures to protect users' personal data against unauthorized access, loss, alteration, or improper destruction:

  • 256-bit SSL/TLS encryption: all communication between the user's device and bb78's servers is encrypted. This covers registration, login, betting, deposits, withdrawals, and support interactions;
  • Role-based access control: only bb78 employees with a proven operational need have access to users' personal data. Access is logged and periodically audited;
  • Two-factor authentication (2FA): available for users who want an extra layer of login security. Strongly recommended for accounts with a history of frequent transactions;
  • 24/7 security monitoring: automated systems monitor suspicious activity in real time — logins from unknown IPs, anomalous betting patterns, and brute-force account access attempts;
  • Periodic penetration testing: bb78's infrastructure undergoes security assessments carried out by specialized firms to identify and address vulnerabilities before they can be exploited;
  • Data backup and recovery: backups are performed regularly and stored in isolated, encrypted environments, ensuring recovery in the event of a technical failure.

In the event of a security incident: If bb78 identifies a data breach that may affect the rights and freedoms of users, it will notify the Autoridade Nacional de Proteção de Dados (ANPD) within the legally required timeframe and inform affected users by email, including details about the nature of the incident, the data involved, and the measures taken.

Despite all measures in place, no digital system is 100% immune to breaches. We therefore recommend that users also follow good security practices: use a strong, unique password for bb78, enable 2FA, and never share your credentials with anyone.

8 Data Retention and Deletion

Bb78 retains personal data only for as long as necessary to fulfill the purposes for which it was collected, in compliance with the minimum retention periods required by applicable Brazilian law:

  • Financial and transactional records: retained for a minimum of 5 years after account closure, as required by Brazilian tax legislation and COAF anti-money laundering regulations;
  • Identity verification documents (KYC): retained for a minimum of 5 years after account closure or the last withdrawal, in accordance with regulatory requirements;
  • Betting and gaming history: retained for up to 5 years for dispute resolution and regulatory compliance purposes. After this period, the data is anonymized;
  • Support communication data: retained for up to 2 years for service improvement purposes and resolution of potential disputes;
  • Cookie and browsing data: retained for the duration configured for each cookie type, typically between 30 days (session) and 1 year (preferences).

Once the applicable retention periods have expired, data is permanently deleted from bb78's systems or irreversibly anonymized, so that the data subject can no longer be identified.

Users who request account closure before the legally required retention periods expire will have their data kept for the minimum period required by law, after which it will be deleted as described above. During this post-closure retention period, data is not used for commercial or marketing purposes.

9 Your Rights as a Data Subject

The LGPD guarantees you, as the data subject whose personal data is processed by bb78, a set of rights that may be exercised at any time. bb78 is committed to responding to all requests within the legal deadline of 15 days:

Access

Request a copy of all personal data that bb78 holds about you.

Correction

Request the correction of incomplete, inaccurate, or outdated information in your account.

Deletion

Request the deletion of data processed on the basis of consent, subject to applicable legal retention periods.

Portability

Receive your data in a structured format for transfer to another service provider.

Consent Withdrawal

Withdraw consent for marketing and non-essential cookies at any time.

Sharing Information

Know which entities bb78 has shared your data with and the reason for doing so.

Blocking or Anonymization

Request the suspension of processing of unnecessary or excessive data.

Right to Object

Object to the processing of your data if bb78 fails to comply with the LGPD.

To exercise any of these rights, contact us via the 24h live chat available on the bb78 platform or by email privacidade@bb78.best. After receiving your request, bb78 may ask for identity confirmation to ensure that only the data subject has access to or control over their data. Requests are handled within 15 calendar days, as provided under the LGPD.

10 International Data Transfers

Some of bb78's technical operations rely on technology infrastructure hosted outside Brazil — such as cloud servers, content delivery networks (CDNs), and casino game providers with international operations. When personal data of Brazilian users is processed or stored on servers located outside the country, bb78 applies the following safeguards:

  • The destination countries or organizations provide a level of personal data protection that is adequate or equivalent to that required under the LGPD, as assessed by the ANPD;
  • Specific data protection clauses are included in contracts with international suppliers, ensuring that Brazilian users' data is handled to the same standards required by bb78;
  • Sensitive data — such as identity documents and Pix keys — is stored primarily on servers located in Brazil or in jurisdictions offering protection equivalent to the LGPD.

Bb78 continuously monitors ANPD regulations on international data transfers and updates its contracts and procedures as new guidelines are published. If you have questions about specific international transfers involving your data, please contact the DPO at privacidade@bb78.best.

11 Minors

The bb78 platform is strictly prohibited for anyone under 18 years of age. bb78 does not intentionally collect personal data from individuals under 18. The registration process requires a valid CPF and date of birth, and the identity verification (KYC) process confirms legal age before withdrawals are released.

If bb78 identifies that data from a minor was collected by mistake, the following measures are taken immediately:

  • The account is preventively blocked;
  • Collected data is deleted from bb78's systems as soon as possible;
  • Any existing account balance is returned after verification of the registration circumstances;
  • The incident is logged internally to improve age verification controls.

If you become aware that a minor has created an account on bb78, please contact us immediately via live chat or by email privacidade@bb78.best. bb78 treats these cases with the highest priority.

12 Changes to this Privacy Policy

Bb78 may periodically update this Privacy Policy to reflect changes in Brazilian legislation, ANPD regulations, our products, or our internal data processing practices. Any material change will be communicated via:

  • Email to the address registered on your account, at least 7 days before the changes take effect;
  • A prominent notice on the bb78 platform at login, with a summary of the key changes;
  • Update of the "Last updated" date at the top of this document.

If any change requires new consent from the user — such as a change in the purpose of processing data collected on the basis of consent — bb78 will expressly request that consent before applying the new practice. Continued use of the platform after the notice period implies acknowledgment of the changes. Previous versions of this Policy are available upon request to the DPO.

13 Contact, DPO & Complaints Channel

Bb78 provides multiple channels for privacy and data protection inquiries:

  • Data Protection Officer (DPO): privacidade@bb78.best — for formal requests to exercise your rights, questions about data processing, and communication with the ANPD;
  • 24h general support: live chat available on the bb78 platform, for general inquiries that include privacy-related aspects handled through customer support;
  • Support email: suporte@bb78.best — for requests that require additional documentation or more detailed review, with a response within 4 business hours;
  • Reporting channel: bb78 maintains an internal channel for reporting privacy violations by employees or partners. Reports can be made anonymously by email privacidade@bb78.best with the subject line "COMPLAINT — PRIVACY".

ANPD — Autoridade Nacional de Proteção de Dados: If you believe bb78 is handling your personal data in violation of the LGPD and have not received a satisfactory response through the channels above, you have the right to file a complaint directly with the ANPD (gov.br/anpd), the Brazilian authority responsible for enforcing the LGPD.

Bb78 is committed to full transparency in the handling of Brazilian users' personal data. Privacy is not a siloed department within bb78 — it is a responsibility shared across the entire team, embedded in every product, technology, and operational decision made on the platform.

Policy Summary: bb78 collects only the data necessary to operate the platform and meet legal obligations. All data is protected with 256-bit SSL and processed in compliance with the LGPD (Law No. 13,709/2018). You may exercise your data subject rights at any time through 24h support or by emailing privacidade@bb78.best. Also see our Terms and Conditions and the Responsible Gambling.

Privacy and Data Protection Questions at bb78

The most frequently asked questions about how bb78 handles and protects user data.

Yes. bb78 processes all users' personal data in accordance with the legal bases set out in the Lei Geral de Proteção de Dados (LGPD — Law No. 13.709/2018). The platform has appointed a Data Protection Officer (DPO), maintains a record of processing activities, adopts technical and organizational security measures, and provides channels for data subjects to exercise their rights. In the event of a security incident, bb78 will notify the ANPD and affected users within the deadlines established by law.

No. bb78 does not sell, rent, or transfer users' personal data to third parties for commercial purposes. Data sharing occurs only with essential operational partners — payment processors such as those handling Pix and card transactions, certified game providers, and identity verification systems — always under contract with strict confidentiality obligations. Where required by law, data may be provided to competent Brazilian authorities pursuant to a judicial or administrative order.

You can request the deletion of your personal data by contacting us via the 24h live chat on the bb78 platform or by email at privacidade@bb78.best. bb78 will respond within 15 calendar days. Please note that financial data and transaction records must be retained for a minimum of 5 years after account closure, as required by Brazilian tax legislation and COAF anti-money laundering regulations. After that legal period, all data is permanently deleted or anonymized.

No. bb78 does not store full credit or debit card details on its servers. All card transactions are processed directly by payment processors certified under the PCI-DSS (Payment Card Industry Data Security Standard). bb78 receives only a transaction confirmation token — never the card's sensitive data. This means that even in a hypothetical security incident on bb78's servers, your full card details would not be exposed.

Yes. Marketing emails and promotional communications — including bonus offers and promotions related to Brasileirão, Libertadores, and Copa do Brasil — are sent based on your consent, which you may withdraw at any time. To opt out, click the "Unsubscribe" link in the footer of any commercial email from bb78, or go to the notification settings in your account and turn off marketing communications. Opt-outs are processed within 48 hours. Please note: essential account communications — such as deposit confirmations, withdrawal notices, and security updates — are not affected by this setting.

After account closure, bb78 retains personal data for the minimum period required by law — generally 5 years for financial records. During this retention period, the data is not used for marketing or content personalization. Once the legal retention period expires, all data is permanently deleted from bb78's systems or irreversibly anonymized. If you request permanent self-exclusion for responsible gambling reasons, bb78 also takes additional steps to prevent your CPF from being used to create a new account, even after the retention period ends.
Safe and Transparent

Your Data Protected. Your bb78 Experience Starts Now

Bb78 takes your data as seriously as it takes your withdrawals. Free registration, 256-bit SSL encryption, LGPD compliance, and 24h support in Portuguese. Bet on the Brasileirão, play live blackjack, join a Poker table — all in BRL, with Pix.

+18 only. Betting involves the risk of financial loss. Gamble responsibly.

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